The NYTimes reported today that the famous and trusted shoe (and clothing) company, Zappos, was hacked, with 24 million customer accounts were exposed to potential identity theft, etc. This is another classic example of how hackers can strike an online company no matter how much security they purport to have in place, or how trusted
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How Google Updates Are Destroying Some Yahoo! Internet Retailers
By Jonathan Poston Manning the incoming calls of an ecommerce company isn’t as boring as it might sound. Sure, there are a billion technical questions that must be answered, but there’s the counseling part of it too. Yes, you heard right. Counseling. Merchants ring in distraught, desperate for a solution to looming calamity, but in
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Great "Meeting" Try Chips in Asheville!
Above is the photo Try Chips’s Tim (Founder) and Jackie (CEO) Schlitzer posted on Facebook after their tour stopped through Asheville to visit the FastPivot.com team in person (in 2011 FastPivot brought Try Chips’s store live on the Yahoo! platform). In the above photo, we have Tim and Jackie from Try Chips with a few
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Will Scott Thompson's New Leadership Affect Yahoo! Store Merchants?
By Jonathan Poston Today’s Bloomberg article,”Yahoo! Names PayPal’s Scott Thompson New CEO : Yahoo! Inc. (YHOO), the Internet company exploring strategic options,” is a nice warm welcome to Mr. Thompson as chief executive officer of the company. But, Mr. Thompson, who is coming to Yahoo! as an exiting president of EBay Inc., has a tough
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I'm a Social Media Expert, Why Isn't Anyone Paying Attention to What I Say on Twitter?
Ever feel like you’re just not being heard out there; like it’s just you and your smart phone Twittering in deep space? You can see the stream coming in, but the ones you’re following could just as easily be asteroids passing by than real people. It’s an interesting exercise in observation to behold the beginning
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With China's Dangdang.com Hacked, How Safe Is Yahoo! ?
In the increasingly active world of internet hackers, no website or platform is off-limits. The hacker profile doesn’t seem to be well-defined enough for international authorities to put an end to mischief, and to make matters worse some groups are compelled to hack sites for a wide array of reasons; political protest, profit, and curiously
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Hybrid Advanced Search Feature Developed for Pink Bra's Yahoo! Store
Ladies can attest: the right bra is hard to find, and that’s under optimal circumstances. Leaving customers to sort through a room full of inventory is worse than giving them a desk sized box full of red buttons, dropping a similarly sized pink one in, stirring it around and saying you have only minutes to
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Yahoo! Store Development For Merchants Who Already Have a Store Design
Fledgeling merchants generally wet-land into the Yahoo! Store world thinking a) it will be everything they hoped (which inevitably it isn’t without custom handling), and then b) that every development agency takes a Swiss Army knife approach to MacGyvering them in and out of wet and crusty quicksand pits. Both of these assumptions are quickly
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SEO Booster: Let Breaking News Guide Your Blog
SEO is a difficult code to crack, but there are ways–and it doesn’t have to be black or even grey hat. One white hat SEO strategy many don’t consider is coinciding their blogs with breaking news. If you can get something out within hours of the story breaking, then it’s possible to ride the news
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Case Study: How One New Blogger Increased Traffic 10-Fold in One Day
It has become popular for ecommerce merchants to start blogs to improve search engine ranking and for marketing purposes of engaging and updating customers. Everyone seems to initially believe: Hey I’ve got a great product, and once I start blogging everyone will tune in. Let’s do it! However the reality is blog after blog yields
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