Most Ecommerce merchants struggle to think of new and creative ways to keep customers around for as long as possible and get them coming back as often as possible. (*Obviously, the longer they’re on your site, the more they are likely to buy.) Some online store owners have resorted to black hat methods, but going
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“Google Analytics Blog” Reports Mobile Traffic Statistics That Should Interest Yahoo! Store Merchants
In a recent Google Analytics blog post, “Back-to-Basics: How much mobile traffic do you get?”, author Alden DeSoto, reported that monthly mobile traffic to googlestore.com over the past 2 years rose dramatically: There were 277 visits in Sep, 2008. But in July of 2010, there were over 13,000 visits! Given this kind of growth, it
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Don't Miss This Upcoming Sept. 8th Webinar: Video Commerce for Yahoo! Stores: How to Leverage the Internet's Fastest Growing Medium
One of the largest opportunities for Yahoo! Store merchants today is video. Using video to promote what you sell on your Yahoo! Store website is called video commerce. Studies show that video can increase conversion rates and sales, while decreasing cart abandonment and customer service. An effective Yahoo! Store video commerce strategy should focus first
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September Yahoo! Merchant Summit: Learn How to Boost Yahoo! Store Sales In This Economy
If your Yahoo! Store sales have been trending down, don’t be so hard on yourself. The reasons could be many: The world of commerce is going online, so there’s a lot more competition out there. The rise of social media, mobile, and epic search engine battles have created a glut of prime advertising real estate…who
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Free Recording of “Social Media Takes Muscles” Webinar Posted on Slide Share
A recording of yesterday’s “Social Media Takes Muscles” webinar is now freely available. Watch this advanced social media how to instructional video on SlideShare now. Yahoo! Store merchants are finding this information very valuable: Since last night, there have been over 500 views. This social media webinar was produced by Asheville’s FastPivot in conjunction with
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How to Check Your Yahoo! Online Store's Mobile Traffic on Google Analytics or Yahoo! Analytics
As we’ve mentioned in previous blogs, it’s important to know how to check to see how much mobile traffic you’re online store is getting, especially if you’re considering upgrading your standard ecommerce store to mobile. FastPivot recently created a free mobile analytics video guide to checking your mobile traffic from both Yahoo! Analytics and Google
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Internet Retailer Features TurnTo Networks / FastPivot Partnership "To Bring Social Commerce Suite to Yahoo! Store Marketplace"
In the online edition of their publication, Internet Retailer featured the recently announced TurnTo Networks / FastPivot partnership: Excerpt: New York, NY РTurnTo Networks (www.turntonetworks.com), a leader in social commerce, today announced a partnership with FastPivot (www.fastpivot.com) that will bring the power of social merchandising and social sharing to Yahoo! store owners.  A leading
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Don't Forget: TurnTo / FastPivot Social Media Webinar Coming This Wednesday
Many retailers think that by implementing a Facebook and Twitter account, they’ve mastered the art of “Social Media.” But the reality is that this is only the beginning of the social journey. If you stop there, most of the return that may be realized (2-5x higher conversion rates) from “social” is wasted. In this upcoming
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Holiday Sales Prep. Should Start Now:Top Five Holiday Readiness Tips For Ecommerce Merchants
Christmas in August is a far removed concept for most holiday shoppers, but for ecommerce merchants, this is a time to prepare for what is to come. Some reports suggest an 11% projected growth in 2010 online/ecommerce sales this year vs. only a 2.5% sales in overall U.S. retail. To put this in perspective, “in
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Going Mobile, Mobile, Mobile: Titanium Jewelry Recently Upgraded to a FastPivot Mobile Store Design
Going mobile, mobile, mobile…so many standard ecommerce stores are upgrading to mobile, we’re having a hard time keeping up. This Youtube video (below) depicts one of our recent mobile store designs: TitaniumJewelry.com ‘s mobile store. FastPivot.com mobile store designers recently upgraded Titanium Jewelry’s standard Yahoo! Store to include a mobile design. When mobile shoppers visit
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