The official Ystore blog recently announced that the new “Saved Cards” feature for Yahoo! Stores is now available for use: By giving registered customers the ability to save their credit and debit card information to their account, along with the billing address associated with each card, Saved Cards lets customers breeze through checkout without having
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Classes Available on How to Manage Yahoo! Stores
We’ve talked a lot about how safe and scalable the Yahoo! Store platform is, but one thing that always comes up, sometimes a little too late, is the question about how easy it is to manage a Yahoo! Store. Unfortunately operating a Yahoo! Store isn’t always as turnkey as it looks and we’ve found that
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How to Avoid Creating a Yahoo! Store Frankenstein
Custom Yahoo! Stores aren’t like Frankensteins, muscled together by mad amateurs blowing around RTML smokescreens to blind clients from the true ease of setting up shop. Custom developed Yahoo! Stores live up to their names, sometimes to the merchant’s dismay. For example, let’s say a merchant just had a Yahoo! Store agency design the baddest
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How Yahoo! Store Merchants Are Leveraging International Sales to Increase Profits
When Yahoo! Store ecommerce merchants first launch their online stores many are giddy with expectations that orders will pour in from the four corners of the Earth–After all ecommerce promoters have touted the internet’s ability to cross borders without passports, sophisticated paperwork, or even the nasty pressure to bribe customs. The refreshing line of thinking
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Why Yahoo! Merchants Shouldn't Ignore Google's Next Panda (2.2) Update
Pandas are typically solitary animals, but Google’s Panda updates are making an exception to that rule. Back in February, we reported on Google’s first Panda algorithm update (2.0), but since then there’s been a 2.1, and according to a recent Search Engine Land Blog, Google’s Matt Cutts has confirmed a coming 2.2 update. This sloth
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Yahoo! Stores Making a Splash on Facebook
The Yahoo! Stores we work with always go with slick custom homepages and spiffy sites throughout, but early last year we noticed that many of our clients were asking us about extending their brand to Facebook. Social media, as we’ve mentioned before, is where people are shopping now. But social media sites don’t usually come with
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Finally, a Point-of-Purchase Cross-Sell Feature for Yahoo! Stores
The graphic below is a screen shot from Simply Youth Ministry’s “The Way I’m Wired” DVD product page. If you wanted to buy the DVD on that page, you click on “Add to Cart.” After clicking “Add to Cart,” you would normally go on to purchase the product, but with this new cross-sell feature, a
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Yahoo! Store Developers Give The Platform More Flexibility
The Yahoo! Store platform is considered a rock solid foundation from which to develop. It’s hosted, maintained, and supported by the best and brightest Yahoo! Store development engineers in the world. Because so much time and attention is required to sustain higher than usual levels of security and reliability, many merchants have come to see
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How to Keep Your Ecommerce Product Page SEO From Slithering Away
Like the Egyptian cobra which just escaped from the Bronx Zoo, your ecommerce product page SEO could have slithered through the cracks too. The good news is that Bronx Zoo officials expect to catch their elusive cobra within weeks. The bad news is that your product page SEO may never be found; that is, unless
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BoardGames.com's Yahoo! Store "Kinged"
The travel time from one end of the Yahoo! Store game board to the other depends on who’s playing the game. Yahoo! Store merchants have been known to ponder their position for years without making one move toward productive design. The winners are those merchants who realize that this “game” of ecommerce is a fast
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