Obviously, online shoppers can’t try-on, ride, use, measure, or test the products offered on your e-commerce storefront. For some, the convenience and savings of buying online vs. visiting a brick and mortar will diminish if they aren’t exactly sure what to buy. Sure, you probably have spec sheets, descriptions, and customer reviews for each product,
…Read More
So long Match Search Query, We Will Miss You!
Google Announced recently that they will begin to block sending keyword data from Google Adwords to 3 party providers, including Google Analytics. As a data analyst, one of my roles is crunching numbers to help businesses make data driven decisions. In order to do that, I depend on having as access to as much data
…Read More