Although Yahoo Store owners have powerful backend tools at their fingertips using just the standard features, serious Yahoo Store users should consider integrating RTML into store development plans if they want to really attract consumer attention.
Yahoo defers to third party developers and even recommends a handy guide for merchants who realize the value of setting up shop right the first time around. Most e-commerce merchants are busy enough being an expert in their own product area and just don’t have the time to learn an entirely new skill set, so choosing an expert RTML programmer is the way to go.
For business owners who are considering building a Yahoo Store and want to go far beyond simply choosing a template and throwing out the welcome mat, we recommend using experienced programmers fluent in Yahoo Store design, development, and template augmentation via RTML programming language.
Fast Pivot has a number of Yahoo Stores debuting customized RTML shop fronts, which are easily viewable within the portfolio.
It just makes good business sense to do it right the first time.
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