This year’s 2010 IRWD (Internet Retailer Web Design & Usability) Conference will be held from February 15-17 at the Hyatt Regency Grand Cypress in Orlando Florida.
This highly anticipated annual event is featuring 43 expert speakers and 35 exhibiting companies. According to the official IRWD website, this is “the perfect niche event for anyone responsible for the development and sales performance of retail web sites. Why? Because it focuses exclusively on issues that are at the core of web performance and provides practical tips for improving online sales with better web designs.”
Conference officials suggest that at no other time in history have so many expert speakers assembled  to address web design and usability, as it relates to online retailing. Moreover, attendees are reassured that speakers were not selected based on commercial consideration.
For those serious about improving online sales, be sure not to miss Keynote presentations by Lynnette Montgomery, Vice President, Direct Marketing, Performance & Nashbar and John Thompson, General Manager, BestBuy.com.
Other top speakers are John Ware, Director of E-Commerce Design, Advance Auto Parts, Anthony Svanascini, President of AmericanEagle.com, and Matthew Ledford, Co-founder & President of Fastpivot.com.
Fastpivot.com’s Matthew Ledford will be¬† covering “LIVE REVIEWS: Helping customers find the treasure at your site” from 4:00PM-4:45PM with Tom Funk, Vice President of Timberline on Day Two: Feb. 16, Main Conference.
LIVE REVIEW BREAKOUT: “Site navigation is all about helping customers find what they’re looking for–and discovering what they didn’t know they were looking for. It’s a tricky balance, but retailers who have mastered the two uses of navigation are among the most successful in the online world. This live, on-the-spot review session will examine sites that attendees volunteer from the floor for such elements as ease of navigation, what functions the navigation serves and how intuitive a site’s navigation is to customers.”
A special¬†team of Fastpivot.com¬†experts will also be available during the entire IRWD 2010 conference to examine attendee websites using¬†the FastPivot¬†signature AUDIT evaluation system. A cornerstone of this unique AUDIT approach is the One Second site stickiness factor: If you don’t draw them in One Second or Less, you’ve lost them! In minutes, we will tell you what¬†improvements your site needs to PASS the FastPivot.com AUDIT.
To avoid long lines, attendees may schedule an AUDIT consult appointment prior to the conference. Contact Fastpivot.com now to make your reservations.
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