To demonstrate an effective way of using Twitter for SEO, I’ve searched Google for my name “Jonathan Poston”. As you can see from this YouTube in the first page of Google’s search results, the first mention of my name appears to be on Facebook, but just below that, there’s an entire Twitter search window scrolling recent Twitter search results for: Jonathan [...]
Social Media, Social Media Strategy
Google is especially good about indexing live Twitter posts occuring in response to new product launches or at conferences, shows, events, etc. If you can find a way to associate with a trending topic in your Twitter posts, it’s likely that you can ride that wave of popularity all the way up to the shores of temporary famedom on Google’s [...]
Social Media, Social Media Strategy
Those who know Twitter know what the magic number is: 140. That’s the maximum number of characters Twitter allows in a tweet. So when you’re posting big news to the world on Twitter, your entire tweeted message must squeeze uncomfortably into a thimble sized container before Twitter will let you pull the pour lever. There [...]
Social Media, Social Media Strategy
A powerful social media beat now dominates the world stage. Crowds have gathered to move to the rhythm of this 24/7 pulse. Yahoo! Store merchants are grooving along too, hoping to pinch a little piece of the spotlight for themselves. One way to claim some stage in this worldwide social media festival is to rope [...]
Social Media, Social Media Strategy
Seasoned social-media-lites are the circus jugglers of the internet; forever tossing multi-planar social media posts, sidestepping noisy crowds, and scanning the sky for incoming mail. Meanwhile, these social media stars are expected to engage bleachers full of social media fans that have seen it all. Without a secret recipe for success, these social media sprites [...]
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