Archive for January, 2010

Everyday brings the ecommerce world closer to using social media as a serious form of marketing, but one of the ongoing challenges for many businesses is in how to implement a sustainable action plan. In the social media marketing flow chart below, labeled, Figure 1.1, it is plain to see that all online-ecommerce store social [...]

We mentioned in an earlier blog , Top Five Seo Tips for Yahoo Ecommerce Storefront Owners, that developing a keyword portfolio is crucial for Yahoo store SEO success. This blog will offer additional details on why and how to do it. First, remember that many new ecommerce store owners might know their business well, but [...]

Ecommerce store owners often find themselves burdened by large amounts of product detail or sections, such as shipping information, warranty, features, etc. To negotiate such challenges, that information can simply be displayed and organized with a Tabbed Details feature. In addition to facilitating better customer search ability and adding an organized look to your site, [...]

FastPivot.com President, Matthew Ledford, accompanied by his Marketing Director Jennifer Boos, Human Resources Director Daphne Kirkwood, and Social Media/PR specialist Jonathan Poston, attended the Western North Carolina Lessons In Leadership Conference held at the Diana Worthham Theatre in Asheville on January 21th, 2010. The evening’s presenters were George Fleming on The Big ‘Why’ in Becoming [...]

In the ever-changing world of SEO, it is important for the Yahoo Store manager / Yahoo store builder / Yahoo Store developer / Yahoo Store designer etc. to not only be up to date on the latest techniques for improving organic positioning in search engines, but also to know about what functionality the Yahoo Store [...]