Yesterday, we discussed the Facebook Nine and looked at how they were doing with likes and engagement on Facebook. Today, we’ll look deeper into how one of the big guys out of these Facebook featured retailers is doing with the new update: Nike, which has a 1.55 engagement rate ( 8,884,875 likes / 137, 752 [...]
In our last blog on Facebook’s newest Page update (March 30, 2012), we discussed general user-perception of the change. Today, we’re looking closer at the companies Facebook features on their Introduction to the New Pages. It should be safe to assume that these nine “featured” companies are doing something right in order to represent Facebook’s [...]
On March 30, 2012, Facebook made their “new pages” mandatory. In case you didn’t learn about the updated design and functionality when they were introduced, here’s an official about Page dedicated to helping businesses get with the program. Now, try Googling: New Facebook Timeline, and the popular search suggestions show what folks are doing and [...]
Yahoo! Small Business coordinated with its network of developer partners, like FastPivot, to bring Yahoo! Store merchants a series of “developer tip” Youtubes. Here’s what FastPivot’s president, Matt Ledford, had to say: One key tip that we recommend for our clients to grow both SEO and social media influence is leverage a blog. It can [...]
Media Post published an article yesterday, Facebook CPMs Climb Despite Falling Clicks, that confirmed what we have been hinting about for a while now: Higher ad rates (41% from a year ago), and less click-throughs (down 8%). But why? Wouldn’t any platform in their right mind want etail advertisers to benefit from spending? The move [...]
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