According to LinkedIn’s February 27th, 2012 blog post, the long overdue “LinkedIn follow button” is out. Facebook, Twitter, and even Pininterest all came out with their follow buttons fairly quickly, but for some reason LinkedIn didn’t. Maybe they thought the “share on LinkedIn” button was enough. But many internet users feel that level of engagement [...]
As we’ve mentioned before, early adopters, especially in the technology world aren’t as forthcoming as one might think. It’s easy to speculate that anyone savvy in ecommerce must be at the forefront of the online retail industry, but alas even digital pioneers have their limitations. Like any other business people, ecommerce merchants who had nothing [...]
Yahoo! Store merchants know images are important, whether we’re talking about a home-page rotating banner, or enhanced imaging and interactive capability on the product page. Although search engine spiders really love text, online shoppers would glaze over if that were the only medium used in developing an ecommerce interface. In order to optimize navigation, and [...]
This morning, GetElastic Blog emailed subscribers an infographic via OnlineSchools.com, which illustrated how people use Facebook. To briefly summarize the infographic’s (on right) key points : 1 in 13 people on the planet are active on Facebook (500 mil total. Granted this number was tallied back in 2011, but even with a mass exodus or [...]
Online store merchants have some fancy digital marketing tools at their disposal. Retargeting ads is one of them. The concept isn’t new. This quote from a 2010 New York Times article, Retargeting Ads Follows Surfers to Other Sites tells us how retargeting ads work: Julie Matlin was tempted by a pair of shoes on Zappos.com. [...]
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