Perhaps due to the economy (traditional business is down while ecommerce is up), we have more beginner merchants than ever before calling about how to start an internet business. Many of those haven’t committed to the Yahoo! Store platform and are “just shopping around.” When we ask, “Why consider a Yahoo! Store as you plan [...]
Targeted public polls are nothing new, but conducting them as part of a social media marketing strategy is gaining traction among retailers. There are a number of nifty apps. (with free and premium service offerings) that allow retailers to conduct polls on Facebook including: Poll , Poll Daddy , Poll for Facebook ; along with [...]
Like a boomerang cast low over the sands of no-man’s land, online sales spun into a dismal state of abeyance, with the rest of the U.S. economy…and just as the boomerang doesn’t disappoint on the return flight, online sales marked a turning point this past Black Friday with the best gains since 2007. According to [...]
About a year ago, a number of FastPivot’s Yahoo! Store clients began asking about how to do international business from their Yahoo! Stores. Coincidentally, we were having meetings with GlobalShopEx.com around the same time, and were able to connect those merchants seamlessly with a global solution they have since found convenient and profitable. Even the [...]
A small Yahoo! Store ecommerce business that once pulled in $1600 a week and drops to $200 a week is analogous to a bricks-and-mortar style demolition. We talked to one such Yahoo! store merchant a while back who told us this very thing happened to them, almost overnight. Over the summer, everything was going fine, [...]
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