Consider how much time it takes to write a well-written blog. It will vary, but many writers spend anywhere from two to five hours writing a high-quality blog. After devoting so much time to spin out 800-1000 carefully selected words, oftentimes supported with a specially selected graphic, many social media marketers simply want to lick [...]
This past Sunday (at 3:04pm), which if you’ll recall was Easter Sunday, Hubspot sent an email to their subscribers, titled “Happy Easter! Stop Hunting for Inbound Marketing Knowledge,” which went on to promote one of their upcoming conferences. Fuzzy Logic? Email content aside, sending a marketing email like this on a weekend holiday is a [...]
This is the last blog in a four-part series in which we review what Internet Retailer’s Top 4 (from IR’s Top 500 List) are doing on Facebook. Apple is considered IR’s #4, but when we tried to locate them on Facebook, we ran into a number of obstacles. To see what we’re talking about, start [...]
Unlike some top internet retailers, Dell, which has over 530,000 fans and is listed as #3 on Internet Retailer’s Top 500 , is definitely into Facebook. Judging from the level of activity and the quality of such custom pages as their “splash” and “video,” they’ve obviously poured good time and money into the efforts. With [...]
This blog is the second in a series of four discussing Ecommerce’s Top Five (on Internet Retailer’s Top 500 List) Facebook Fan Page strategies. In today’s blog we’ll take a look at what Staples, the #2 Internet Retailer, is doing right on Facebook. I. Snappy Splash Page! In a space that is chocked full of [...]
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